Digital: General Guidelines

In general, digital media ( content, e-newsletters, and downloadable PDFs) should follow Better Homes and Gardens Stylebook style. The exceptions are listed in the Digital Table of Contents.

Check a link by hovering your mouse cursor over a hyperlinked heading. You’ll see the URL in the lower left-hand corner. (You might need to change your preferences if you don’t see the URL in the lower left-hand corner.) If it doesn’t seem to match hyperlinked heading, note problem for the content producer or editor.

Digital content is conversational in tone. For example, words such as fave and kiddo are acceptable. Remember that digital content is geared toward busy consumers who want quick hits of valuable information. Concise writing is always advised.



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