BH&G guidelines for credits

In regard to staff credits:

• Because we are on the masthead, we need to be judicious about crediting ourselves, even in the gutter.
• Everyone needs to play a role in not putting names where unneeded—weigh the necessity and benefit.
• We will not double credit staff on a page. For example, “Producer and Styling” becomes “Producer,” with the styling aspect included in the credit. If styling played a larger role in the work, by all means use styling instead. (“Writer and Producer” or “Recipes and food styling” for non-Meredith people is OK.)
• That also means avoid double credits for one job, e.g., By: Jane Doe and John Smith. When possible, credit one person for a role.
• If you have questions, see your deputy editor. As needed, the EE will make the final decision on individual cases.

One-page stories:

• Credits go in the gutter.
• If a photograph or illustration fills a significant portion of the page, that will be credited at bottom of the page.
• Freelancers can get a byline.

Section openers:

• Photographer and stylists get byline credit.
• Anyone else goes in the gutter.

Two-plus page stories: 

• There can be no more than three credits at the bottom of the page. The rest go in the gutter. Who gets the on-page vs. gutter credit depends on the level of work contributed.
• In general, we want to credit non-Meredith contributors on the page.

• If the story involved a significant amount of writing (200+ words), we want to credit the writer on the page, especially if it is a freelancer.
• We want to credit the producer or stylist because their work is seen in the story.
• This is the order and wording:
  • By, Photos, Illustrations, Food/Prop Styling, Crafts/Recipes By, Produced By

Gutter format (updated 10/1/2020): 

• By: name; Photo/s: (item) name, (item) name, (item) name …;  (Food, Prop) Styling: name; (Crafts, Recipes) By: name; Produced by: Name
• When only a portrait is getting a gutter credit, you can use:  Portrait: Name name.
• On a roundup page with multiple bloggers, Instagrammers, etc with name and blog/Instragram name in text, we do NOT need to run a gutter credit unless the photo was shot by someone other than the person named in text.

Well stories:

• There can be four or five credits on the page. Although the layout might require fewer.
• Staff needs to balance when they get credit (rather than every issue).  For instance, save “Produced by” for stories you feel you made a large contribution to.
• Minimize use of gutter credits. Limit them to substylists, such as hair, makeup, …
• Order: By, Photos, Illustrations, Food/Prop Styling, Crafts/Recipes By, Produced By