Misc.: End bug placement

October 24, 2002: Issue 41

SIM STYLE: Has SIM style on end boxes changed?
No. Many magazines are now using special end boxes or symbols, but how and where they should be used remains the same.
• End boxes should be placed at the end of main text or after the final caption in a photo story.
• If the main text ends on a spread with a sidebar, keep the end box at the end of main text.
• If main text ends and a sidebar follows on the next spread, omit the end box for that story.
• Regardless of the symbol used, end boxes are preceded by a fixed space (cmd-opt-shift-space).

2006 UPDATE: The end bug rule has changed. An end bug should be placed in the most logical spot to indicate the end of a story, whether that’s after a caption, sidebar, or main text.

GRAMMAR: Into the fire
“In” and “into” (as well as “on” and “onto”) are not interchangeable. “In” and “on” denote a stationary position or location. “Into” and “onto” denote motion.
INCORRECT: Dip the brush in green paint.
correct: Dip the brush into green paint.
correct: Once the dog ran into the house, the couple enjoyed dinner on the patio.

Keep in mind, however, that just because “in” (or “on”) and “to” come together in a sentence doesn’t mean they should be combined into one word. Idioms ending with “in” or “on” should be preserved.
incorrect: The designer moved onto the next project.
correct: The designer moved on to the next project. (The idiom is “move on.”)

incorrect: The guests will go into dinner at 6.
correct: The guests will go in to dinner at 6. (The idiom is “go in.”)

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